MarTech Star Awards Russia
National Competition of Products and Cases in a Feld of Marketing Automation
About competition
National competition MarTech Star Awards Russia was founded by the international hybrid marketing community Spectrum350 and leading technology companies, and agencies in 2019.
Purpose of the MarTech Star Awards Russia
The purpose of the MarTech Star Awards Russia is to:
Recognize
Technology companies developing innovative products and solutions in the field of marketing automation, as well as Russian companies actively implementing them in strategic and operational marketing.
Communicate
Best on market solutions and cases to Spectrum350 members and partners, and professional community in Russia and abroad.
Establish
The process of continuous experience exchange and the unification of competencies among our members. To provide access to the best global and regional practices in the field of marketing automation.
Awards application process
The MarTech Star Awards Russia application process includes 3 steps:
  • ENTRY PROCESS
    Each nominee should complete an application form and send it together with the supplemental documentation by email: awards@spectrum350.events, and pay an entry fee.

    The entry fee depends of the time company applying - the earlier you apply, the less you pay:
    • April, 08 - August, 31 2024 - “Super Promo” - RUR 80.000.
    • Sept., 01 - Dec., 31 2024 - "Early Birds" - RUR 90.000.
    • Jan., 01 - Nov., 10 2025 - “Regular” - RUR 99.000.
    Project entry criteria for the MarTech Star Awards Russia'25 competition:
    1. project implementation / product rollout must have gone live and be actively used by the business or company between 2 and 18 months before the award submission (Jan.,01 2024 - July, 30 2025);
    2. both customers and Implementation partners (or agencies) on behalf of customers may apply;
    3. each nominee may apply in several categories.

    Final Entry Deadline: Nov., 10 2025.
  • EVALUATION CRITERIA

    The following criteria weighting will guide the jury during judging rounds.

    For products each entry is evaluated on:
    • Product Functionality (30%).
    • Competitive advantages (20%).
    • Business benefits (50%): What business benefits have been achieved as a result of the implementation?
    For cases each entry is evaluated on:
    • Project Concept (30%): How strong, breakthrough, unique and relevant is the concept?
    • Creativity (20%): How engaging is the entry?
    • Business benefits (50%): What are the quantitative indicators confirming the success of the project.
  • THE JUDGING PROCESS AND AWARDS
    Secret ballot of the Jury board will take place between Nov., 11 - Nov., 17 2025, followed by short list of the MarTech Star Awards Russia announce.
    In controversial situation nominee may be invited to present his project to a jury board in a 30 minute webcast session.
    Finally for each category only first winners will be named.

    The Award Ceremony will be held on November 20, 2025 in Moscow, Russia during the "S350Talks. MarTech Talks. Sales Tools'25" event.
Benefits of Participation
  • Industry Recognition

    Spectrum350 technology community, established in 2013, already unite over 200 companies and 1000+ professionals from 17 countries, developing global technology industry.

  • Promotion
    Winning cases will be profiled in the MarTech Star Awards Russia Annual, which is distributed digitally thru Spectrum350 and media-partners network, including web-sites, social networks and e-mailings. Additionally each winner will become a presenter on our next annual S350Talks martech conference.
  • Hall of Fame and Commemorative Award
    Winners will be celebrated at an Awards show in November 2025 in Moscow, Russia.
    The winning work will be archived online in the MarTech Star Awards Russia Hall of Fame.
For Additional Information:
Helen RUSAKOVA
Head of AWARDS project
awards@spectrum350.events
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